Analysis

These are the main analyses and reports produced by the software.

SBS Run

This will calculate the Semantic Brand Score and generate graphical reports, according to the uploaded text file and the chosen parameters.

Interpretation of reports

For a comprehensive description of graphs and a full example, please read this paper or you could watch the videos on this YouTube channel.

The reports of the main SBS analysis are briefly described in the following:


Saved Reports

In this page you can see your saved reports and delete those that you do not need anymore. Please consider that every user has a maximum number of reports that can be saved. After this limit has been reached, you have to delete old reports in order to save new ones.