SBS BI Documentation

The SBS Business Intelligence web app was designed to analyze (big) textual data, in order to calculate the Semantic Brand Score and produce a wide set of text analytics. The app can also perform (social) network analysis tasks, e.g. computing metrics such as rotating leadership, distinctiveness centrality, or network similarity.
Please note that this documentation is tailored for the SBS BI software. If you are using the desktop version, SBS Explorer, be aware that it provides only a subset of the functionalities outlined on this documentation website, and there may be variations in options and output.

Main Functionalities

The most typical app flow diagram is presented here:

App Demo

Available at

Please contact us to request access for research purposes.


Click here to see the main references regarding the Semantic Brand Score, this web app, tutorials and other related materials.